Finflow

FinFlow is a mobile banking app designed to help busy professionals manage their finances quickly, securely, and with minimal effort.

Role

UX/UI Designer

Industry

Banking

Duration

1 month

Overview

FinFlow is a mobile banking app designed for busy professionals who need fast, secure, and simple financial management.
The core challenge was reducing complexity while maintaining strong security and trust.

Problem

Busy professionals struggle with existing banking apps due to complex navigation, slow transactions, and unclear feedback. These issues waste time, reduce trust, and make daily financial tasks frustrating—especially when users need to act quickly on the go.

This matters because banking is a high-frequency, high-trust product. Poor usability directly impacts user confidence, retention, and financial decision-making.

Goals

Reduce steps required to complete key tasks (login, transfer, bill payment)
Improve speed and clarity of transactions
Balance accessibility with strong security
Ensure users feel informed and in control of their finances

Overview

Problem

This matters because banking is a high-frequency, high-trust product. Poor usability directly impacts user confidence, retention, and financial decision-making.

Goals

Reduce steps required to complete key tasks (login, transfer, bill payment)
Improve speed and clarity of transactions
Balance accessibility with strong security
Ensure users feel informed and in control of their finances

Key Decisions

Chose PIN-first authentication with optional biometrics to support users with lower-end devices
Prioritized one-click actions for frequent tasks over feature depth
Limited advanced features to avoid clutter and cognitive overload
Accepted the constraint of mobile-only design to optimize focus and performance
Tested and validated assumptions around security preferences (PIN vs biometric)

Solution

Final screens only, focused on high-impact flows:

Simplified dashboard with clear balance visibility and quick actions
PIN + biometric login for flexible, inclusive security
One-click payments with pre-filled details for speed
Real-time transaction feedback and alerts to build trust

Annotations explain why decisions were made (speed, clarity, security), not just what appears on screen.
Edge states (errors, loading, failed authentication) were designed to reduce anxiety and confusion.

a black cellphone with a white letter on it

Impact

Conceptual Outcomes:

Faster task completion for core banking actions
Reduced friction during login and payments
Increased user confidence through transparency and feedback

Reflection

What worked:
Clear prioritization of user needs, strong security decisions, and reduced complexity.

What I’d improve next:
More real-user testing across different device types and deeper financial insights for long-term engagement.

Impact

Conceptual Outcomes:

Faster task completion for core banking actions
Reduced friction during login and payments
Increased user confidence through transparency and feedback

Reflection

What worked:
Clear prioritization of user needs, strong security decisions, and reduced complexity.

What I’d improve next:
More real-user testing across different device types and deeper financial insights for long-term engagement.

Other projects

Mtaani Help

Mtaani Help is a mobile platform that helps households find and hire verified nannies through a simple, trust-focused marketplace experience.

Matukio

Matukio is a mobile-first regional news platform exploring how county-level journalism in Kenya can be more accessible, relevant, and easy to monetize through short-term access.